Direct Mail: How To Make Your Campaign A Success

Direct Mail is still arguably the most effective marketing tool, still going strong after years of success, with 72% of people opening ALL of their post (according to the clever people at Royal Mail), it offers ‘open rates’ email marketers can only dream...

What is Direct Mail and How Does it Work?

Direct Mail is a form of communication between business/organisation and customer.  The business/organisation will have a bulk list of customers they wish to contact and will do this by posting them a letter/pack of information, generally used for marketing purposes...